Vincci Selección Rumaykiyya 5* and Audi offer a driving experience in the snow

The five-star Vincci Hoteles property in Sierra Nevada and the automotive brand Audi renew their collaboration for another season to offer an exclusive high-mountain experience. For a limited time, until next March 1st, Vincci Selección Rumaykiyya 5* invites guests to enjoy one of the most distinctive winter proposals: snow driving activities. A unique combination of motoring, landscape and luxury hospitality.

Once again this winter, Vincci Selección Rumaykiyya 5* and Audi join forces in Sierra Nevada to offer an exclusive experience that combines driving, high mountain scenery and gastronomy in one of the most spectacular locations in southern Europe.

During the winter season, the five-star hotel hosts the Audi Winter Driving Experience, driving workshops designed to refine driving technique on ice and snow, always accompanied by professional instructors from the brand.

This edition features two distinct proposals: on the one hand, a daytime driving experience that includes accommodation at Vincci Selección Rumaykiyya 5*, and on the other, an exclusive night-time driving experience, designed for those seeking even more intense sensations.

The thrill of driving on snow and staying at one of the most exclusive accommodations in Sierra Nevada

This proposal includes two nights of accommodation at Vincci Selección Rumaykiyya 5* for two people, with breakfast included, participation of one attendee in the daytime driving workshop, lunch on the day of the activity, two ski passes for one day of skiing and the test of a set of Salomon skis for one day.

The workshops will take place every Saturday and Sunday from January 17th to March 1st, 2026. To ensure personalised attention, each session will be limited to a maximum of 8 participants.

A proposal designed to enjoy the snow from a different perspective, combining driving, skiing and relaxation at one of the resort’s most exclusive accommodations.

Enjoy night driving with Audi Night Winter Experience

For those who wish to take the adventure one step further, Audi and Vincci Hoteles also offer the Audi Night Winter Experience, the night-time driving workshop that takes place once the ski slopes have closed and under the lighting of the Sierra Nevada circuit.



This night-time experience, which will take place on Fridays February 6th and 20th, includes the night driving workshop for one participant and, as a grand finale, a gourmet dinner at Vincci Selección Rumaykiyya 5*. The package is completed with two ski passes for one day of skiing and the test of a set of Salomon skis for one day.

In both proposals, participants will be able to get behind the wheel of models such as the Audi S3, Audi RS3, Audi S5 Avant or the Audi Q4 e-tron, and discover the performance of quattro all-wheel drive in extreme conditions, in an experience that combines adrenaline, technique and exclusivity.

Reservations can be made via email at reserva@audidrivingexperience.es

Undoubtedly, this is a unique way to experience winter, hand in hand with Audi and Vincci Hoteles, where snow, mountains and driving come together to offer an unforgettable experience.

About Vincci Selección Rumaykiyya 5*

In the heart of Sierra Nevada, Vincci Selección Rumaykiyya 5*, known as one of the highest hotels in Europe with direct access to the slopes, is the perfect option for those wishing to visit the snowy mountains and enjoy a few days of total disconnection, especially for snow sports enthusiasts. Emulating a large alpine lodge on the outside while offering all the sophistication of a five-star hotel inside, it is one of the highest hotels in Europe with direct access to the slopes and offers a wide range of sports and leisure activities that appeal both to ski lovers and to those seeking relaxation and stunning views. Its 67 spacious rooms captivate at first sight with their carefully curated décor that reflects the same alpine style as the rest of the property.

As a major new feature this season, Vincci Selección Rumaykiyya 5* introduces the Slow Ski concept, a new philosophy for enjoying Sierra Nevada through calm, wellbeing and mindful pleasure. Inspired by the slow life movement, this approach proposes experiencing the mountains without haste, combining skiing, relaxation, gastronomy and sensory experiences in a privileged setting.



In addition, Vincci Selección Rumaykiyya 5* offers its guests one of its most representative services, the “Ski Concierge”, a way to make the most of all the hotel’s services and its surroundings in a fully personalised manner, without guests having to worry about anything. Vincci Selección Rumaykiyya 5* also features the Nammú Áreas SPA Vincci Selección Rumaykiyya, its wellness centre equipped with a gym for fitness enthusiasts and treatment cabins where guests can enjoy a varied menu of rituals, including those designed to help the body recover after an intense day on the snow or to prepare the muscles for a new day ahead.

Located at 2,400 metres above sea level, its “2300 Winter Lounge” terrace is the perfect spot to take in the spectacular mountain views and enjoy its unique atmosphere, aimed both at hotel guests and anyone wishing to admire the beauty of the mountains of Granada, to the rhythm of the best music.

As expected, gastronomy also plays a key role in the leisure offering inspired by the philosophy of this exclusive accommodation. Guests can therefore savour the exquisite menu at the La Alquería restaurant. Meanwhile, the Edelweiss après ski bar offers a simpler menu, designed around new culinary references with a Swiss Alpine flair, perfect for those finishing their day on the slopes, and featuring a carefully selected range of drinks and cocktails.

"Come. Be amazed. Discover more than 40 four- and five-star hotels where every experience is unique. Open your eyes. Look around. Enjoy the most privileged locations. Look. Touch. Feel a design and a style that can be appreciated in every detail. Rest. Relax. Let yourself be cared for by a service where you are the centre. Dream. Smile. Live. You are at a Vincci"

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